How Periscopify Works
What Periscopify Is (and Is Not)
Platform capabilities
- Monitors how AI systems describe and recommend organizations
- Analyzes competitive positioning in AI responses
- Identifies gaps in entity clarity and authority
- Tracks narrative changes over time
Explicit exclusions
- No automated optimization or content changes
- No guarantees about AI recommendations or visibility
- No assumption of execution without explicit agreement
Platform First. Advisory Second.
Platform
Always available. Provides insight, monitoring, and analysis.
Advisory
Supports decisions and provides strategic guidance when desired.
Responsibility
Remains with the customer unless explicitly delegated.
Advisory extends the platform, but does not replace it.
How Insights Are Used in Practice
The platform observes, analyzes, and interprets — neutral verbs describing how data is processed.
Monitoring
Continuous observation of AI outputs to track how the organization is described and compared.
Comparison
Analysis of relative positions against competitors in relevant decision contexts.
Narrative visibility
Interpretation of how AI systems construct and present information about the organization.
Responsibility Boundaries
Periscopify responsibilities
- Deliver platform access and insights
- Monitor AI narratives and competitive positioning
- Provide advisory when agreed
- Escalate observed risks
Customer responsibilities
- Strategic business decisions
- Execution of recommended actions
- Internal change management
- Legal interpretation and approvals
Use of the platform does not imply transfer of ownership or responsibility. All execution remains with the customer unless otherwise explicitly agreed.
Engagement Levels
Discover
One-time analysis to understand current AI position.
Customer owns all decisions and execution.
Peri Monitor
Self-serve platform with continuous insight and guidance.
Customer owns all execution. Platform supports prioritization.
Command
Governance and advisory with ongoing strategic support.
Customer owns execution. Periscopify provides recommendations.
Enterprise-avtalen
Full stewardship with operational responsibility.
Periscopify assumes execution responsibility within defined scope.
When This Model Fits
Fits when
- AI visibility impacts trust or decisions
- Organization wants insight before action
- Responsibility must be clearly defined
- Long-term monitoring is relevant
Not designed for
- Short-term experiments or quick wins
- Organizations expecting automated optimization
- Teams wanting guarantees about outcomes